Czechoslovakian brand of clothing for motorcyclists Kalup to advertise their products using a very bold manner. They talk about themselves like this: We are fetishists. We adore speed. We love motorcycles. We love fashion and style. And of course we love women.
Based on the above, apparently, and it was decided to submit their products in such atypical for the majority of stores design. Below is a few photos taken at a photo shoot Kalup, which are used as prints for clothes.